GPU Pricing Trends in 2023

In the dynamic world of computer hardware, the graphics card is a critical component, particularly for gaming performance. After a challenging period marked by inflated prices and scarce availability, the market for graphics cards is finally seeing a shift. This article aims to provide an in-depth overview of the current pricing landscape for GPUs from leading manufacturers like Nvidia, AMD, and Intel. By systematically tracking the lowest prices across various brands and sellers, this article serves as a valuable resource for anyone looking to purchase a new GPU.

Dec 26, 2023 - 22:02
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GPU Pricing Trends in 2023

Pricing Trends and Availability

Despite its unmatched performance, the RTX 4090 is not found on sale often, primarily due to high demand and potential export restrictions from China. However, other GPUs in the RTX 40-series are seeing prices below their MSRP, making them more accessible. The RTX 4070 and RTX 4060, in particular, are notable for their competitive pricing.

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Price Comparison of Nvidia RTX 40-Series GPUs

  • GeForce RTX 4090: Current Best US Price $2,199 (Lowest-Ever $1,599)
  • GeForce RTX 4080: Current Best US Price $1,196 (Lowest-Ever $989)
  • GeForce RTX 4070 Ti: Current Best US Price $779 (Lowest-Ever $714)
  • GeForce RTX 4070: Current Best US Price $534 (Lowest-Ever $514)
  • GeForce RTX 4060 Ti 16GB: Current Best US Price $449 (Lowest-Ever $404)
  • GeForce RTX 4060 Ti: Current Best US Price $379 (Lowest-Ever $329)
  • GeForce RTX 4060: Current Best US Price $299 (Lowest-Ever $279)

Nvidia RTX 30-Series: Still Relevant with Attractive Pricing

The Legacy of the RTX 30-Series

Nvidia's RTX 30-series marked a significant leap in performance, especially in ray-tracing, compared to the 20-series. Even three years later, these GPUs remain relevant, offering robust performance for various applications. With the easing of supply chain issues and the decline of cryptocurrency mining, prices for these cards have become more attractive.

Considerations for Purchasing RTX 30-Series GPUs

While the RTX 30-series does not support DLSS 3 frame generation and is no longer in production, certain models in this series, particularly the lower-tier GPUs like the 3070 Ti and below, are priced appealingly. Higher-end models like the 3090 or 3080, however, might not offer the best value unless found at a significantly discounted rate.

Assessing the Best Graphics Cards

In the current market, it's essential to balance performance needs with budget constraints. Our comprehensive list of the best graphics cards, along with our GPU benchmark hierarchy, provides an evergreen reference for making an informed decision. Whether you're seeking the most advanced technology in Nvidia's RTX 40-series or looking for value in the RTX 30-series, understanding the market trends and price dynamics is crucial for a satisfactory purchase.

Conclusion: Navigating the GPU Market

The GPU market in 2023 presents a mix of opportunities and challenges. While some high-end models like the Nvidia RTX 4090 remain in high demand with relatively stable pricing, other models in the RTX 40 and 30-series are becoming more accessible. With daily updates on the lowest prices across various brands and sellers, consumers are better equipped to make informed decisions when upgrading their PC's graphics card. Whether prioritizing cutting-edge performance or seeking value for money, the current GPU landscape offers options to suit diverse needs and budgets.