Meta, formerly known as Facebook, has introduced “Year in Review” features for both Facebook and Instagram. On Facebook, users can share their personalized card “Year together”, which highlights friends, feelings, places, and people who were most important to them in 2021. The new experience in the feed is reflected in the year of people on this platform and turns it into a shared card. The new feature is available worldwide from today and will be available until December 30.
On Instagram, users can share a customized “Playback” time capsule at the end of the year with their IG Story. This feature uses a story archive, so users can customize and select up to 10 stories to share with their followers. To be eligible for this feature, users must have published more than three stories this year or have an archive of stories included. The platform will suggest posts to play, but you will also be able to choose what you want to share. Users will see a message in their Instagram feed inviting them to create their own play. The new feature will be available to users in a few weeks, writes TechCrunch.
Previous end-of-year feature
In previous years, Instagram users have created their own version of the end-of-year feature where they would upload their top nine images to the photo grid. This year, Instagram is offering its users a method in the app for creating content for the end of the year that can be shared.
The new features of both Facebook and Instagram are fully customizable so users can add or remove content and posts of their choice. Meta notes that these two features will be available in the next few days to all users around the world.
The launch of the new features comes as year-end shareable that can be shared is becoming increasingly popular thanks to Spotify’s annual Wrapped experience, which is widely shared on social media each year. Facebook and Instagram are joining many other digital giants who want to emulate a popular feature by publishing their own versions. For example, Reddit released personalized resumes this week with statistics on user habits.