WhatsApp, Instagram, Messenger, Facebook apps are starting to show Meta branding

WhatsApp, Instagram, Messenger, and other Facebook apps have started showing the company’s new ‘ Meta ’ brand on Android and iOS devices. The update comes a week after Facebook announced it was changing its company name to Meta. The renaming aims to transcend traditional social media and better reflect the company's ongoing investment towards an impressive experience called the "metaverse".

In addition to Facebook, Microsoft and other technology companies are moving towards developing their own metaverse offerings. The company Menlo Park from California, however, wants to gain the advantage of the first mover with its rebranding.

First noticed on the recent WhatsApp beta versions for Android and iOS devices last week, the Meta brand started appearing on the home screens of the latest versions of the WhatsApp, Instagram, Messenger, and Facebook applications, Gadgets 360 reports. The change comes as a result of an announcement Facebook posted last week to go with a Meta headline. It is unclear whether there are changes in Facebook applications as a result of rebranding.

In 2019, Facebook started showing its original brand on the WhatsApp and Instagram applications. The move was to highlight its ownership of the two platforms.

Last week, WhatsApp boss Will Cathcart announced the application of the new brand in an instant messaging app. The CEO said that the update refers to the recognition of the fact that WhatsApp's parent company is "more than just Facebook".

" This new name will make it easier for us to explain that you can share the status you posted with your friends on Facebook (the app), use the payment functionality provided by Meta (the company), or a service that has yet to be invented ," Cathcart said. 

By: Olivia J. - Zexron